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Chanel Announces Artistic Collaboration with Sofia Coppola

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Chanel Announces Artistic Collaboration with Sofia Coppola

Composed of images and videos from archives, advertising and film excerpts, director Sofia Coppola's (1971, New York) tribute to Gabrielle "Coco" Chanel shows a contemporary look at Chanel House, from haute couture collections and iconic perfume # 5 through historical collections like the "Bijoux de Diamants".

There is a very special stamp of Sofia Coppola in this project that the director of Love is a Weird Place (2003) or The Bling Ring (2013) created for Chanel. "I made a compilation of Chanel archives in an attempt to capture the essence of the brand Coco started, continued by Karl (Lagerfeld) and Virginie (Viard), thus bringing their modern vision to today's women," Coppola explains. adding that "Chanel embodies the Parisian chic style and I wanted to incorporate the joy that Karl included in his approach. I loved looking at the recordings of so many beautiful collections and the iconic woman throughout history."

The relationship between the director and the French brand began thanks to the French actress Carole Bouquet, who introduced her to Karl Lagerfeld and he offered her an internship with her at Creation Studio. She herself often uses some of Chanel's most iconic pieces, such as when she came up with a brand look in 2017 when she presented the film "The Stranger We Love" during the Cannes festival. A frequent front row presence in Chanel fashion shows, Coppola also appeared in the book "The Little Black Jacket", photographed by Karl Lagerfeld and released in 2012.

. (tagsToTranslate) fashion (t) art (t) Sofia Coppola (t) Chanel (t) Mademoiselle Privé

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